Bay Daze Out for Distribution

Cape May Brewing Company is delighted to announce that their newest sessionable sour, Bay Daze, will be distributed on draft and in 12-ounce cans starting this week in New Jersey, and will be available in Delaware and eastern Pennsylvania beginning in early July. 

“Bay Daze builds on the success of our fruit-forward beers,” says Director of Brewing Operations James Fox. “We utilized a timeless profile of cherry and lime and crafted a brew that’s both sweet and tart, with a hint of sea salt for added flavor.”  

Bay Daze is a 4.7% ABV sessionable sour brewed with Flex hops, Pilsner and wheat malt, and London Ale III yeast.

“For the iconography of this design, we chose elements that speak to time spent on the bay, including gulls, paddle boarding, and your beloved companion,” notes Marketing Director Alicia Grasso. “The lime green and cherry red colors help highlight the primary flavors, giving consumers a refreshing beer to reach for after enjoying time by the water.” 

Bay Daze is light, crushable, and offers a fruity, complex profile and aroma. As a lighter sour, it appeals to both regular beer drinkers and those looking to get into craft beer. 

Bay Daze was first released in the Cape May Brewery Tasting Room last summer, and is being brought back this year on a bigger scale due to popular demand. Cape May Brewing Company is excited to share this low ABV option with its fans and those who enjoy light beer. 

Distribution in New Jersey begins this week, and distribution throughout Delaware and eastern Pennsylvania begins in a few weeks, starting in early July. For more information, check out their website at capemaybrewery.com, or call (609) 849-9933.

Congrats, Chris!

Cape Beverage is thrilled to announce the promotion of Chris Verderame to Brand Manager.

In Chris’ new role, he will be working very closely with all Cape Beverage suppliers to fulfill our commitment to providing premium customer service. Chris will act as a liaison between Cape Beverage and our world-class suppliers to implement sales strategies, grow volume, and enhance our supplier-distributor relationships. 

Chris has been with Cape Beverage since 2019, and previously covered four counties in South Jersey as a Sales Representative.

He began his career at New Jersey distributor Warren Distributing in 2008 before moving over to the craft side and joining Victory Brewing Company in Pennsylvania. Since joining the Cape Beverage team, Chris has been Crushin’ It ever since! He has steadily increased our sales numbers, and takes pride in introducing new brands to our customers.

“I started in the beer industry in 2008, two weeks after graduating with a communications degree from William Paterson University,” Chris notes. “I started as a merchandiser, then moved into sales at Warren Distributing Co. South, a MillerCoors wholesaler covering South Jersey.”

He has a wide range of experience, making him the ideal partner for Cape Beverage’s craft brands for a truly personalized experience from someone who understands all of the aspects around distributing your brand to new markets.

Chris started his experience on the supplier side in 2017 with Victory Brewing Company, part of Artisanal Brewing Ventures, where he also represented Southern Tier Brewing and Six Point Brewery, covering South Jersey and Delaware.

You can read more about Chris’s background on his welcome blog here.

From Chris:

“I am very excited to move into the new role as Craft Brand Manager at Cape Beverage. I look forward to continuing the growth of our world class suppliers and identifying new and emerging brands to add to our line of preferred partners. Cheers!”

—Brand Manager Chris Verderame

We can’t wait for you all to work with Chris in this next step of our journey!

“As the fastest-expanding black-owned brewery in the nation, we believe that our balanced beers with unique packaging will truly stand out in the New Jersey marketplace.”

Introducing Full Circle Brewing Company

Cape Beverage Distributing is proud to announce the addition of Fresno-based brewery Full Circle Brewing Company to its distribution partners. This partnership marks the first time that Full Circle beers have reached the New Jersey market.

Full Circle is committed to bringing a fresh voice to the industry through new techniques and ownership. 

Full Circle is the longest running brewery in Fresno, and have been given a new life since 2016 thanks to owner and CEO Arthur Moye and a group of local investors. Since then, they have quickly expanded the brewhouse capacity and continue to bring their brews to new markets. 

“Full Circle Brewing Co brings great liquid and fun packaging to the NJ market, including a variety four-pack! Besides excellent liquid, Full Circle’s creative approach of bringing together artists and craft beer enthusiasts helps their ‘Beertainment’ approach to craft beer shine brightly in a crowded craft space,” says Cape Beverage General Manager.

The team at Full Circle are invested in their community and operate as both a full-scale production craft brewery and live entertainment venue, including hosting headliner artists such as Alien Ant Farm and Kyle Gass in addition to events such as roller derby, craft nights, and art shows. 

“We are excited to partner with a premier distributor like Cape Beverage Co. to bring our California fruit-forward beer into the hands of New Jersey consumers,” says Full Circle CEO Arthur Moye. “As the fastest-expanding black-owned brewery in the nation, we believe that our balanced beers with unique packaging will truly stand out in the New Jersey marketplace.”

Cape Beverage will distribute Full Circle Brewing Company’s Captain Save a Hop (w/ Pineapple) West Coast IPA, Juicy New England-inspired IPA, and Illa Vanilla Milkshake IPA. 

Additional products from the brewery will also come to New Jersey later this year.

Beginning Monday, March 28th, these three brands will be distributed throughout New Jersey. For more information on Full Circle, see their website at https://www.fullcirclebrewing.com/. For more information on events and samplings from Cape Beverage Distributing, you can visit their website at www.capebeverage.com, or call (609) 759-2042.

ABOUT CAPE BEVERAGE: Founded in 2019, Cape Beverage delivers experience, dedication, knowledge, and brand focus to all 21 counties in New Jersey. Built on nine years of Cape May Brewing Company’s successful self-distribution, Cape Beverage’s team of committed and enthusiastic Sales Managers is constantly in the field, ensuring quality, friendly service to each retailer. Each bar, restaurant and retail store is supported and engaged with a successful sampling program led by a dedicated Sales Assistant and run by a team of knowledgeable, outgoing, and locally-based Brand Ambassadors throughout New Jersey.

ABOUT FULL CIRCLE: In 2016, the oldest running brewery in the Central Valley met its new owners… Arthur Moye was a CPA with a passion for homebrewing before making a giant leap and selling his practice to acquire Full Circle Brewing Co. The rebirth of FCB was backed by a group of investors, all members of the community, many of whom banded together financially because they so strongly believed in our vision. The change of ownership resulted in rapid growth and rebirth for the brewery and allowed us to expand from a 7.5BBL brewhouse only producing draft beer to a 15BBL brewhouse producing a majority of packaged beer able to reach the consumer market throughout California.

Today, Full Circle Brewing Co. remains dedicated to the quality and flavor of our beers and you can taste the passion, commitment, and experience in every glass and can. We are not only breathing new life into this old brewery, but we are committed to reviving downtown Fresno and our own historic Chinatown. We love beer, we love live entertainment, we love Fresno, and we love this brewery!

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